LLMrefs
LLMrefs is an AI search analytics platform that tracks brand visibility and keyword rankings across AI search engines such as ChatGPT, Google AI Overviews, Perplexity, Gemini, Claude, and Grok. It monitors citations, share of voice, and position metrics to help brands, agencies, and SEOs optimize for generative engine optimization (GEO) and answer engine optimization (AEO).

Key facts
What is LLMrefs?
Track your brand's visibility in AI search with keyword-based analytics across all major generative AI engines, without the complexity of individual prompt tracking.
Who is LLMrefs best for?
Marketers, SEO professionals, agencies, brands, and growth teams
What are its main limitations?
- Only one paid plan option listed ($79/month) with limited 500 prompts
- Free account exists but no explicit features detailed (likely limited demo)
- No mention of lower-tier or enterprise pricing
Limitations are based on product materials or editorial synthesis; confirm on the official site.
Key features
- ✓Track brand rankings, share of voice, and position across ChatGPT, Google AI Overviews, Gemini, Perplexity, Claude, Grok, Microsoft Copilot, Meta AI, DeepSeek, and more
- ✓Auto-generates fan-out prompts based on real user conversations to measure visibility at scale
- ✓Competitor benchmarking with aggregated, weighted metrics for statistical significance
- ✓Source and citation identification – view full set of URLs cited by AI search engines
- ✓Geo-targeting across 50+ countries and 20+ languages
- ✓Unlimited projects and team members on a single subscription
- ✓Export data as CSV and access API for workflow integration
- ✓Additional AI SEO tools: AI crawlability checker, Reddit threads finder, LLMs.txt generator, and more
Use cases
- →Monitor brand mentions and keyword rankings in AI search results to improve AI SEO
- →Identify content gaps and outreach opportunities by analyzing cited sources
- →Benchmark competitors' share of voice and positioning across multiple AI engines
- →Optimize content strategy for generative engine optimization (GEO) and answer engine optimization (AEO)
- →Provide client dashboards and reporting for agencies managing multiple brands
Pricing
Free
$0
- · Create free account
- · No credit card required
- · Basic access (implied demo or limited tracking)
All in One
$79/mo
- · Track 500 prompts for brand mentions, sources, and fan-out queries
- · Access all AI search engines with no additional fees
- · Weekly AI visibility reports refreshed automatically
- · Citation tracking
- · Geo-targeting in 50+ countries & 20+ languages
- · Unlimited team members
- · Unlimited projects, one subscription for all domains
- · Monthly AI prompt volume estimates
- · Export data as CSV and API access
- · Priority support & custom feature requests
Free account available (limited); all features start at $79/month with a 7-day free trial.
Pros
- +Covers a wide range of AI search engines (10+) including ChatGPT, Google AI Overviews, Perplexity, etc.
- +Keyword-based tracking reduces complexity of managing individual prompts
- +Transparent data with share of voice, position, and citation details
- +Unlimited projects and team members in paid plans
- +7-day free trial with no credit card required
Cons
- −Only one paid plan option listed ($79/month) with limited 500 prompts
- −Free account exists but no explicit features detailed (likely limited demo)
- −No mention of lower-tier or enterprise pricing
Positioning
- Core value: Track your brand's visibility in AI search with keyword-based analytics across all major generative AI engines, without the complexity of individual prompt tracking.
- Ideal for: Marketers, SEO professionals, agencies, brands, and growth teams
Frequently asked questions
How do I get started with LLMrefs?
Sign up for a free account and setup a project with your brand name and domain. Create your core SEO keywords to start tracking. Within 5 minutes, your dashboard will show LLM visibility insights.
How is AI search different from traditional search?
AI search engines use large language models to understand context, intent, and natural language in ways traditional search engines can't. They can interpret nuanced queries, understand semantic relationships, and provide more contextual results, making traditional SEO strategies less effective.
Which AI search engines do you track?
We track all major AI models including ChatGPT GPT-5, Google AI Overviews, AI Mode, Gemini, Perplexity, Claude, Grok, Copilot, Meta, DeepSeek. The platform automatically includes updates for each AI model and search engines as they are available.
Can I segment visibility by AI search engines or country?
Yes. You can filter results by answer engines and country, allowing you to compare performance across models and markets.
How frequently is the data refreshed?
We check AI search results in real-time. Prompts are continuously checked to ensure statistical significance. Every keyword is updated in the dashboard at least once per week.
Can I track multiple brands or domains?
Yes. All accounts can set up unlimited projects to monitor multiple brands, ensuring each gets its own visibility tracking.
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