Lovable
Lovable is an AI app builder that lets anyone create web apps and websites by chatting with an AI. It generates working prototypes in real time and allows iterative refinement and one-click deployment.

Positioning
- Core value: Build apps and websites by chatting with AI, then refine and deploy with one click.
- Ideal for: Founders, product managers, designers, marketers, sales teams, and anyone without technical knowledge
- Product type: Web app
Key questions
What is Lovable and how does it work?
Lovable is an AI software engineer that enables anyone to build for the web. Simply chat to instantly build websites and web apps, with no technical knowledge needed.
What is a credit?
Credits are units Lovable uses to measure and pay for usage across your workspace. They let you build apps, run deployed apps, and power AI features from one balance. The value and consumption rate vary by subscription plan and feature used.
How do I use credits in Lovable?
Paid plans have a credit balance. Credits can be used for building (sending messages to Lovable), hosting with Cloud, and offering AI features to users. Pro and Business subscriptions include grants for building and hosting. Building pricing varies: Default Mode credits vary by task complexity; Plan Mode costs 1 credit per message.
Do credits expire?
Yes. Monthly plan credits expire two months after issue, annual plan credits expire one month after the annual period ends. Top-up credits last twelve months from purchase. Daily build credits in grants expire at the end of each day.
What happens to my credits if my subscription ends?
If you cancel your plan, you can keep using your remaining credits until the end of your current billing period.
How much does Lovable cost?
There is a free plan at $0/mo. Pro is $25/mo (annual, shared across unlimited users). Business is $50/mo (annual, shared across unlimited users). Enterprise pricing is based on company size.
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